The Growth Engine Diagnostic

Let's unlock your next stage of growth.

You made it to Series A. Now the question is where the next layer of growth comes from. This four-minute diagnostic shows which parts of your growth engine are already working, and where the biggest opportunity may be hiding.

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The seven gears

Seven gears turn one flywheel. The diagnostic reads each one.

  1. 01Your positioning
  2. 02How buyers find you
  3. 03Your website and their evaluation
  4. 04Your proof
  5. 05Lead to first meeting
  6. 06First meeting to contract
  7. 07Customer retention and expansion

I started my career as an industrial engineer at Harley-Davidson, and it taught me that momentum comes from the place where people, process and technology meet. When those three work together, a flywheel effect begins to take hold. For your company, it means every customer who succeeds makes the next one easier to win, whether or not a founder is in the room.

My years in marketing, from PepsiCo and Kimberly-Clark to leading marketing at Mayo Clinic Laboratories, taught me the other half. Once the foundation is right, marketing is the push that makes the flywheel spin faster, putting energy exactly where the momentum already is. As you answer, you'll see which gears are already turning, and where a well-placed push would go the furthest.

It takes about four minutes, there's nothing to prepare, and there's no charge. Answer the way things really run today. There are no wrong answers here, just a clearer picture.

Start the diagnostic